{"id":1425,"date":"2022-10-04T15:12:26","date_gmt":"2022-10-04T07:12:26","guid":{"rendered":"https:\/\/www.eurekatranslations.com\/?p=1425"},"modified":"2024-12-11T00:09:46","modified_gmt":"2024-12-10T16:09:46","slug":"transcreation-in-localisation-what-is-it-and-when-to-use-it","status":"publish","type":"post","link":"https:\/\/www.eurekatranslations.com\/zh\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/","title":{"rendered":"(English) Transcreation in Localisation: What is it and when to use it?"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-zh\">\u5bf9\u4e0d\u8d77\uff0c\u6b64\u5185\u5bb9\u53ea\u9002\u7528\u4e8e<a href=\"https:\/\/www.eurekatranslations.com\/en\/wp-json\/wp\/v2\/posts\/1425\" class=\"qtranxs-available-language-link qtranxs-available-language-link-en\" title=\"English\">English<\/a>\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>\u5bf9\u4e0d\u8d77\uff0c\u6b64\u5185\u5bb9\u53ea\u9002\u7528\u4e8eEnglish\u3002<\/p>\n","protected":false},"author":2,"featured_media":1426,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-1425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"\n<title>Transcreation in Localisation: What is it and when to use it?<\/title>\n<meta name=\"description\" content=\"Transcreation adapts translations for local audiences. It&#039;s used when direct translations don&#039;t resonate culturally or capture subtle nuances.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eurekatranslations.com\/zh\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Transcreation in Localisation: What is it and when to use it?\" \/>\n<meta property=\"og:description\" content=\"Transcreation adapts translations for local audiences. It&#039;s used when direct translations don&#039;t resonate culturally or capture subtle nuances.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/\" \/>\n<meta property=\"og:site_name\" content=\"Professional Translation Services Singapore | Translation Company\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-04T07:12:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-10T16:09:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.eurekatranslations.com\/wp-content\/uploads\/2022\/10\/transcreation-in-localisation-what-is-it-and-when-to-use-it.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"427\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"eurekatranslations\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"eurekatranslations\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 \u5206\" \/>\n","yoast_head_json":{"title":"Transcreation in Localisation: What is it and when to use it?","description":"Transcreation adapts translations for local audiences. It's used when direct translations don't resonate culturally or capture subtle nuances.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.eurekatranslations.com\/zh\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/","og_locale":"zh_CN","og_type":"article","og_title":"Transcreation in Localisation: What is it and when to use it?","og_description":"Transcreation adapts translations for local audiences. It's used when direct translations don't resonate culturally or capture subtle nuances.","og_url":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/","og_site_name":"Professional Translation Services Singapore | Translation Company","article_published_time":"2022-10-04T07:12:26+00:00","article_modified_time":"2024-12-10T16:09:46+00:00","og_image":[{"width":640,"height":427,"url":"https:\/\/www.eurekatranslations.com\/wp-content\/uploads\/2022\/10\/transcreation-in-localisation-what-is-it-and-when-to-use-it.jpg","type":"image\/jpeg"}],"author":"eurekatranslations","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005":"eurekatranslations","\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4":"5 \u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/#article","isPartOf":{"@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/"},"author":{"name":"eurekatranslations","@id":"https:\/\/www.eurekatranslations.com\/#\/schema\/person\/50026970991db278d125b2b2084c8a1c"},"headline":"(English) Transcreation in Localisation: What is it and when to use it?","datePublished":"2022-10-04T07:12:26+00:00","dateModified":"2024-12-10T16:09:46+00:00","mainEntityOfPage":{"@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/"},"wordCount":965,"publisher":{"@id":"https:\/\/www.eurekatranslations.com\/#organization"},"image":{"@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/#primaryimage"},"thumbnailUrl":"https:\/\/www.eurekatranslations.com\/wp-content\/uploads\/2022\/10\/transcreation-in-localisation-what-is-it-and-when-to-use-it.jpg","articleSection":["Blog"],"inLanguage":"zh-Hans"},{"@type":"WebPage","@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/","url":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/","name":"Transcreation in Localisation: What is it and when to use it?","isPartOf":{"@id":"https:\/\/www.eurekatranslations.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/#primaryimage"},"image":{"@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/#primaryimage"},"thumbnailUrl":"https:\/\/www.eurekatranslations.com\/wp-content\/uploads\/2022\/10\/transcreation-in-localisation-what-is-it-and-when-to-use-it.jpg","datePublished":"2022-10-04T07:12:26+00:00","dateModified":"2024-12-10T16:09:46+00:00","description":"Transcreation adapts translations for local audiences. It's used when direct translations don't resonate culturally or capture subtle nuances.","breadcrumb":{"@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/#breadcrumb"},"inLanguage":"zh-Hans","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/"]}]},{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/#primaryimage","url":"https:\/\/www.eurekatranslations.com\/wp-content\/uploads\/2022\/10\/transcreation-in-localisation-what-is-it-and-when-to-use-it.jpg","contentUrl":"https:\/\/www.eurekatranslations.com\/wp-content\/uploads\/2022\/10\/transcreation-in-localisation-what-is-it-and-when-to-use-it.jpg","width":640,"height":427,"caption":"Transcreation in Localisation: What is it and when to use it?"},{"@type":"BreadcrumbList","@id":"https:\/\/www.eurekatranslations.com\/transcreation-in-localisation-what-is-it-and-when-to-use-it\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.eurekatranslations.com\/"},{"@type":"ListItem","position":2,"name":"Transcreation in Localisation: What is it and when to use it?"}]},{"@type":"WebSite","@id":"https:\/\/www.eurekatranslations.com\/#website","url":"https:\/\/www.eurekatranslations.com\/","name":"Professional Translation Services Singapore | Translation Company","description":"","publisher":{"@id":"https:\/\/www.eurekatranslations.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.eurekatranslations.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-Hans"},{"@type":"Organization","@id":"https:\/\/www.eurekatranslations.com\/#organization","name":"Professional Translation Services Singapore | Translation Company","url":"https:\/\/www.eurekatranslations.com\/","logo":{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"https:\/\/www.eurekatranslations.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.eurekatranslations.com\/wp-content\/uploads\/2022\/07\/Signature-Banner.jpg","contentUrl":"https:\/\/www.eurekatranslations.com\/wp-content\/uploads\/2022\/07\/Signature-Banner.jpg","width":600,"height":100,"caption":"Professional Translation Services Singapore | Translation Company"},"image":{"@id":"https:\/\/www.eurekatranslations.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.eurekatranslations.com\/#\/schema\/person\/50026970991db278d125b2b2084c8a1c","name":"eurekatranslations","image":{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"https:\/\/secure.gravatar.com\/avatar\/d47e9aaa16974c456c0f1b66d0418c212235503a1731e670e4a9ec0449ebd11c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d47e9aaa16974c456c0f1b66d0418c212235503a1731e670e4a9ec0449ebd11c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d47e9aaa16974c456c0f1b66d0418c212235503a1731e670e4a9ec0449ebd11c?s=96&d=mm&r=g","caption":"eurekatranslations"},"sameAs":["https:\/\/www.eurekatranslations.com"],"url":"https:\/\/www.eurekatranslations.com\/zh\/author\/eurekatranslations\/"}]}},"_links":{"self":[{"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/posts\/1425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/comments?post=1425"}],"version-history":[{"count":5,"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/posts\/1425\/revisions"}],"predecessor-version":[{"id":1864,"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/posts\/1425\/revisions\/1864"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/media\/1426"}],"wp:attachment":[{"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/media?parent=1425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/categories?post=1425"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.eurekatranslations.com\/zh\/wp-json\/wp\/v2\/tags?post=1425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<!-- This website is optimized by Airlift. Learn more: https://airlift.net. Template:. Learn more: https://airlift.net. Template: 6a19425ad36f73439ac33e7b. Config Timestamp: 2026-05-29 07:38:01 UTC, Cached Timestamp: 2026-06-12 18:50:37 UTC, Optimization Time: 2.15ms -->